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	<title>Speaker Confessions &#187; speaker tech</title>
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	<link>http://www.speakerconfessions.com</link>
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		<title>Should speakers ban twitter at their talks?</title>
		<link>http://www.speakerconfessions.com/2009/04/should-speakers-ban-twitter-at-their-talks/</link>
		<comments>http://www.speakerconfessions.com/2009/04/should-speakers-ban-twitter-at-their-talks/#comments</comments>
		<pubDate>Wed, 29 Apr 2009 18:45:20 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[speaker tech]]></category>

		<guid isPermaLink="false">http://www.speakerconfessions.com/?p=117</guid>
		<description><![CDATA[It&#8217;s kind of silly question as I&#8217;m not sure a speaker can effectively ban anything in their audience, but someone asked me this the other day. It&#8217;s an interesting question if you pile all the technology of laptops, mobile devices and phones, and how that helps or hurts the ability for a speaker to keep [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s kind of silly question as I&#8217;m not sure a speaker can effectively ban anything in their audience, but someone asked me this the other day. It&#8217;s an interesting question if you pile all the technology of laptops, mobile devices and phones, and how that helps or hurts the ability for a speaker to keep people&#8217;s attention.</p>
<p>A better question is:  what is the best way for everyone to get as much value from the speaker as possible?</p>
<p>Specific to twitter, at least there is some data on the question. Over at <a href="http://consumercentric.biz/">Consumer Centric</a> they&#8217;ve posted an <a href="http://consumercentric.biz/wordpress/?p=18">analysis of live tweeting of a session</a>. Here&#8217;s the summary (based on 686 tweets):</p>
<blockquote><p>75% of all tweets quote the speaker<br />
13.6% were alerting others where they were<br />
6% arranged for meeting up to discuss something<br />
5% praised the speaker<br />
4.4% were random or off-topic</p></blockquote>
<p>First off, it&#8217;s important to note this breakdown will change wildly depending on:</p>
<ul>
<li>How good the speaker is in keeping people&#8217;s positive attention</li>
<li>The makeup of the audience and their interest in good will</li>
</ul>
<p>As a speaker, the above seems like good numbers. Some of those tweets repeating what was said will hit people who aren&#8217;t in the room, effectively making the audience larger. Assuming they quote the speaker accurately, this makes the effective audience bigger.</p>
<p>But anyone who is staring into a laptop is not making eye contact with the speaker &#8211; they are taking a little bit of energy out of the room in order to give it to people who also have their eyes on laptops, either in the room or elsewhere. I&#8217;d rather have most people fully engaged on what I&#8217;m saying, and a few dedicated people live tweeting, then never being sure if people&#8217;s noses in laptops is a good sign or bad.</p>
<p><a href="http://consumercentric.biz/wordpress/?p=18">Read the rest of their post</a> for a summary of kinds of tweets they found &#8211; if ever you choose to livetweet a session, there&#8217;s good advice here.</p>
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